June 13, 2014, Jining E-commerce Association was unveiled officially. Leaderships, like, Yang Shaojun, Party deputy secretary&deputy director of Shandong Province Economic and Information Committee, Municipal Committee, vice mayor Zhou Hong and Zhang Hui, secretary of the CPC Jining Rencheng District Committee and leaders of Shandong China Coal Industry&Mining Supplies Group, like, Qu Qing, the Group chairman and president of Jining E-commerce Association, Han Yong, the deputy general manager, and Li Zhenbo, the Group vice-president and executive vice-president of Jining E-commerce Association participated in the ceremony as invitees.
Jining E-commerce Association is a local community organization initiated by part of Jining excellent enterprises that engaged in e-commerce. And with Shandong China Coal as the chairman unit, the activities of Jining E-commerce Association are being  guided and supervised by the business units, like, Jining Economic and Information Committee, and Jining Bureau of Civil Affairs, the nongovernmental organization management authority. And the Association mainly provides several services for its member units and other relevant departments, like, e-commerce development, market trend, economic prediction, information reference service, academic exchange and  the application of new technique for promoting e-commerce. Currently, its member units have reached more than 90.

The foundation of Jining E-commerce Association could not only better promote the development of e-commerce in Jining City, but also better serve business, government as well as the society so as to comprehensively promote the development of the city's information and e-commerce.