On August 19-20, the production team of CCTV-7's Beautiful China program visited China Coal Group for a special feature interview. Program journalists Min Min and Liu Jinggui first conducted an exclusive interview with Chairman Qu Qing of China Coal Group. Chairman Qu Qing outlined the Group's strategic initiatives and innovative achievements in high-end equipment manufacturing, artificial intelligence, industrial internet, and cross-border e-commerce. He detailed China Coal's practical approach and developmental vision in actively responding to the national strategies of ‘Smart Manufacturing Powerhouse’ and ‘Digital China.’
Following the exclusive interview, Chairman Qu Qing and General Manager Han Yong of the Group led the core management team in accompanying the program crew on an in-depth tour of multiple key business sectors. The production team visited the China Coal Group Corporate Culture Exhibition Hall, the Intelligent Manufacturing Achievements Exhibition Hall, the Engineering Machinery Digital Workshop, the AI Intelligence Center, the Cross-Border E-Commerce Company, the E-Commerce Company, the Operations Company, and the Technology Company. They gained a comprehensive understanding of China Coal's innovative practices and outstanding achievements in intelligent manufacturing, digital transformation, and cross-border e-commerce. CCTV journalists highly commended the achievements made by China Coal Group in the integrated development across multiple sectors.
Subsequently, both parties held discussions on the overall planning, narrative structure, and filming proposals for the special report, reaching preliminary consensus on the reporting direction and core content. During the meeting, Chairman Qu Qing expressed gratitude to CCTV's Beautiful China program for its attention and support toward China Coal Group, further elaborating on the Group's development philosophy of driving industrial modernization through innovation. He stated his expectation that the authoritative coverage via CCTV's platform would authentically and vividly showcase China Coal's transformation journey and smart manufacturing capabilities.
Following the symposium, the production team formally commenced systematic filming. The crew focused on capturing operational scenes and technical application cases at the AI Intelligence Center, while also conducting on-site filming at the industrial park. They documented representative equipment such as mining machinery and construction machinery products from multiple angles, accumulating extensive footage for the subsequent production of the documentary.
The visit by the CCTV program team not only recognizes the achievements of China Coal Group in pursuing high-quality development but also serves as a vital window to showcase the advanced level of ‘Made in China’ to the world. China Coal Group will seize this opportunity to continuously strengthen the leading role of technological innovation, deepen the integration of intelligent manufacturing with industrial development, and steadfastly pursue the path of high-quality development. We will continue to contribute our strength to propel China's transformation from a major manufacturing nation into a manufacturing powerhouse.
