Recently, Shandong China Coal Industry&Mining Supplies Group successfully registered trademark "ZHONG MEI" in Mongolia, marking China Coal Group has taken a further step towards international market.
In recent years, Shandong Coal Group attached great importance to the construction of the world's independent brands, and has achieved the trademark rights in EU 28 member states, UK, Singapore, Taiwan, Macau, Hong Kong and some other countries and regions.It means that China Coal has established a good international brand.
Actually, registering trademark in Mongolia is helpful for the Group to strengthen the protection of overseas trademark, protect intellectual property rights, improve the popularity and influence of company's brand&reputation in international market. There's no doubt that the registration this time, another major breakthrough for the realization of China Coal brand globalization, provides an important base for the company to enter the international market.